It seems like a silly question because this defies common sense, but it appears that friction is supposed to accelerate a wheel (not attached to anything).
We can derive from Newton's laws that $\mathbf{F} = m\mathbf{a}$ works for an extended object just as it does for a point particle---we just need to treat the center of mass of the object as the object's position. A rolling wheel has three forces acting on it: the force due to gravity, the normal force and friction. The net force on the body is the friction---which is nonzero---and so $\mathbf{F} = m\mathbf{a}$ tells us that the center of mass of the wheel must be accelerating.
I doubt this is the correct conclusion, but why am I wrong? The argument appears to be indisputable.