# Why can I see the 5D0 to 7F3 transition in the trivalent Eu?

According to the selection rules of the intra-configurational f-f transitions, if the J of the initial or final state is zero, a transition with $\Delta J = 3$ is forbidden by electrical dipole, magnetic dipole and electric quadripole.

So why are these lines so often detected in photoluminescence spectroscopy?