this is my first post on stack exchange so please pardon me any mistakes or bad format. My question is about counterterms and the Wilson effective action. We started in Euclidean spacetime from $$\int \mathcal{D}\phi \exp \left(- \int d^dx~ \frac{1}{2} (\partial_\mu \phi)^2 + \frac{1}{2} m^2 \phi^2 + \frac{\lambda}{4!} \phi^4 \right) $$
and then separated our scalar field $\phi$ in a "fast" and "slow" field $\phi = \Phi + \varphi $, where $\Phi$ is slow and $\varphi$ is the fast field, with momenta in the scales $$ \Phi: 0<k<\mu $$ $$ \varphi: \mu<k<M.$$
The Wilson effective action was defined as $$ \exp(-S_{eff}[\Phi]) = \int [\mathcal{D}\varphi]_\mu^M \exp(-S[\Phi + \varphi]) $$
and after some calculation $$ \exp(-S_{eff}[\Phi]) = \exp(S[\phi]) \int [\mathcal{D}\varphi]_\mu^M \exp \left( - \int d^dx ~\frac{1}{2}(\partial_\mu \varphi)^2 + \frac{1}{2} m^2 \varphi^2 + \frac{\lambda}{4!} \varphi^4 + \frac{\lambda}{4} \Phi^2 \varphi^2 + \frac{\lambda}{6} \Phi \varphi^3\right) $$
The ansatz was to do perturbation theory in both $m$ and $\lambda$:
$$ S_{int}[\Phi,\varphi] = \int d^dx \left( \frac{1}{2} m^2 \varphi^2 + \frac{\lambda}{4!} \varphi^4 + \frac{\lambda}{4} \Phi^2 \varphi^2 + \frac{\lambda}{6} \Phi \varphi^3\right) $$
To first order in $\lambda$ one gets the following Feynman diagram which is chosen to give the mass renormalisation counterterm $\delta m^2$
via $ \langle \Omega| T \left( -\int d^dx ~\frac{\lambda}{4} \Phi^2(x) \varphi^2(x) \right) |\Omega \rangle = -\frac{1}{2} \int d^dx ~\Phi^2(x)\delta m^2 $.
I do not understand why this Feynman diagram was chosen to give the mass renormalization, since as I get it, we want to get the mass ren. for the $\varphi$ field. So why do we take the diagram resulting from the $\Phi^2\varphi^2$ interaction, why does the slow field play any role?
EDIT: Sorry, I forgot to clarify which one is the fast and slow field in the diagram. The dashed line represents the fast field $\varphi$, the full line the slow one $\Phi$.