To get $(3.11)$ use the expressions for $\mathbf R_n$ and $\mathbf q$ given in $(3.10)$ and the relations that the unit vectors $\mathbf a_j$ and $\mathbf b_j$ in real and reciprocal space satisfy (see here in Wikipedia)
$$\mathbf a_j\cdot \mathbf b_k=2\pi\delta_{jk}\ ,$$
so that
\begin{align}\mathbf q\cdot\mathbf R_n&=\left(\sum_{j=1}^{3}n_j\mathbf a_j\right)\cdot\left(\sum_{k=1}^{3}\alpha_k\mathbf b_k\right)\\
&=\sum_{j,k=1}^3n_j\alpha_k\ \mathbf a_j\cdot \mathbf b_k\\&=2\pi(n_1\alpha_1+n_2\alpha_2+n_3\alpha_3).\end{align}
Then
$$e^{i\mathbf q\cdot\mathbf R_n}=e^{i2\pi n_1\alpha_1}e^{i2\pi n_2\alpha_2}e^{i2\pi n_3\alpha_3}$$
and summing over $n$ means summing over $n_1$, $n_2$ and $n_3$ (over all lattice vectors). If the lattice is finite, $n_1$, $n_2$ and $n_3$ go from $0$ to $N_1-1$, $N_2-1$ and $N_3-1$ respectively, where $N_j$ are the number of lattice points in each of the three directions
$$\sum_ne^{i\mathbf q\cdot\mathbf R_n}=\left(\sum_{n_1=0}^{N_1-1}e^{i2\pi n_1\alpha_1}\right)\left(\sum_{n_2=0}^{N_2-1}e^{i2\pi n_2\alpha_2}\right)\left(\sum_{n_3=0}^{N_3-1}e^{i2\pi n_3\alpha_3}\right).$$
Each one of these three sums is given by
$$\sum_{n=0}^{N-1}e^{inx}=\frac{1-e^{iNx}}{1-e^{ix}},$$
hence getting $(3.11)$.