You have to accelerate the object towards the ground. (Let it fall a bit.) This creates a bit of "slack" in the cord so that it doesn't break. Figuring out how much acceleration it should have is a good exercise.
EDIT: I figure I might as well work it out since this question has so many views. Note that personally I view doubling the rope as cheating. From the free body diagram, we get, in an obvious notation
$$W-T=ma$$
We want to find the minimum acceleration needed, so we plug in the max tension, $80\,\text{N}$:
$$100\,\text{N}-80\,\text{N}=20\,\text{N}=ma$$
Assuming we are on Earth, the mass of the package is
$$m=\frac{W}{g}=\frac{100\,\text{N}}{9.8\,\text{m/s}^2}=10.2\,\text{kg}$$
From above, we get
$$a=\frac{20\,\text{N}}{m}=\frac{20\,\text{N}}{10.2\,\text{kg}}=1.96\,\text{m/s}^2$$