The simplest equation expressing mass–energy equivalence is the famous $E=mc^2$ where $c$ represents the speed of light. Compare this with $E_K = \frac{1}{2}mv^2$.
Since $E=mc^2$ can be applied to rest mass ($m_0$) and rest energy ($E_0$) to show their proportionality as $E_0=m_0c^2$, I ask whether this resemblance is just a coincidence created by the need of any equation to be homogeneous for units, or are the two equations fundamentally related?
I know about Mass-Energy Equivalency but I could not find the answer I'm looking for there.